Steven Sarafian
Chief Technology Officer at CellCore Biosciences
Steven Sarafian is a highly skilled technology executive with over two decades of experience in the industry. He currently holds the position of Chief Technology Officer at CellCore Biosciences, where he is responsible for leveraging technology to improve operational efficiency and contribute to the company’s growth. Before joining CellCore, he played a pivotal role at SlimFast, where he helped the company’s e-commerce division grow from $2 million to over $40 million in revenue. His expertise in combining business strategy with technology solutions has been integral to his success throughout his career.
Growing Up and Education
Steven was raised in Melrose, Massachusetts, where he spent his childhood before heading off to college. He pursued a Bachelor of Business Administration at Southern New Hampshire University, providing him with a strong foundation in business and technology. His education significantly shaped his future career, allowing him to recognize the vital intersection of these two fields.
After completing his degree, Steven began his career at Health & Nutrition Systems, gaining experience in several business areas, including sales, marketing, finance, and IT. This diverse exposure gave him a comprehensive understanding of how businesses function and technology's role in driving operational improvements. During this time, he recognized the power of technology as a tool for solving business challenges, a realization that would guide him in future roles.
Making Waves at SlimFast
2014 Steven joined SlimFast, a company known for its weight management products. At the time, SlimFast faced the challenge of transitioning from a traditional business model to one that fully embraced the digital age. He was brought on to lead this transformation.
One of his first major initiatives was to overhaul SlimFast’s e-commerce platform. While the company had a strong brand and loyal customer base, it had not fully tapped into the potential of online sales. Steven built an online store that allowed SlimFast to sell directly to consumers, creating ShopSlimFast. This omnichannel platform expanded the company’s reach and opened new revenue streams.
Steven didn’t stop there. Recognizing that customers wanted a more personalized experience, he led the development of the SlimFast Together app, which provided users with tools to track their progress and receive customized recommendations. The app became a huge success, amassing over one million downloads in its first year.
Thanks to Steven’s leadership, SlimFast saw a significant increase in digital revenue. From 2016 to 2021, the company’s online sales grew from $2 million to more than $40 million, demonstrating the positive impact of his technological initiatives on the company’s overall success.
Moving to CellCore Biosciences
In 2022, Steven took on the role of Chief Technology Officer at CellCore Biosciences, a company dedicated to improving cellular health through its range of supplements. Although CellCore was already established in health and wellness, he saw opportunities to enhance its technological infrastructure and better serve its customers.
As CTO, Steven has focused on enhancing the company’s digital platforms and streamlining operations. He aims to ensure that CellCore’s systems are user-friendly and capable of delivering valuable insights to customers. By leveraging data analytics, he is working to create a more personalized experience for each customer, similar to what he achieved at SlimFast.
In addition to his work on technology, Steven has strongly emphasized fostering a collaborative work environment at CellCore. He believes encouraging open communication and innovation among teams is key to the company’s growth. He has worked to create an environment where individuals feel empowered to contribute ideas, leading to more creative solutions and improved business outcomes.
Achievements and Recognition
Throughout his career, Steven has earned recognition for his ability to drive growth through digital transformation. At SlimFast, he was instrumental in shifting the company from a traditional retail model to a digital-first business, significantly increasing its online revenue. He is known for his ability to manage large-scale projects and build high-performing teams that thrive in fast-paced environments.
Steven’s work in digital transformation has helped businesses improve their operations, expand their reach, and better connect with their customers. His leadership style has encouraged a culture of growth, and his strategic use of technology has enabled organizations to achieve measurable success.
Leadership Style and Vision
Steven’s leadership style is defined by collaboration, creativity, and a focus on continuous improvement. He encourages his team members to share their ideas and take risks, fostering an environment where innovation is valued. He understands that companies must remain flexible and open to new ideas to stay competitive in today's rapidly evolving business world.
At CellCore, he has worked to build a culture of collaboration where employees from diverse backgrounds work together to solve problems and reach common goals. He believes great things can be accomplished when everyone is aligned and working toward a shared vision.
Balancing Work and Life
While Steven’s career is demanding, he values balancing work and personal life. He makes time for his family and enjoys activities that help him relax and recharge. Golfing and fishing are two of his favorite pastimes, allowing him to unwind and refresh outside his professional responsibilities.
Steven Sarafian has built a successful career by combining his expertise in technology with his business acumen. His work at SlimFast and CellCore has helped both companies embrace digital transformation, enhance customer engagement, and achieve significant growth. He continues positively impacting the businesses he leads, focusing on collaboration, creativity, and personalized customer experiences. As he moves forward, he remains committed to helping companies thrive in an increasingly digital world.
Growing Up and Education
Steven was raised in Melrose, Massachusetts, where he spent his childhood before heading off to college. He pursued a Bachelor of Business Administration at Southern New Hampshire University, providing him with a strong foundation in business and technology. His education significantly shaped his future career, allowing him to recognize the vital intersection of these two fields.
After completing his degree, Steven began his career at Health & Nutrition Systems, gaining experience in several business areas, including sales, marketing, finance, and IT. This diverse exposure gave him a comprehensive understanding of how businesses function and technology's role in driving operational improvements. During this time, he recognized the power of technology as a tool for solving business challenges, a realization that would guide him in future roles.
Making Waves at SlimFast
2014 Steven joined SlimFast, a company known for its weight management products. At the time, SlimFast faced the challenge of transitioning from a traditional business model to one that fully embraced the digital age. He was brought on to lead this transformation.
One of his first major initiatives was to overhaul SlimFast’s e-commerce platform. While the company had a strong brand and loyal customer base, it had not fully tapped into the potential of online sales. Steven built an online store that allowed SlimFast to sell directly to consumers, creating ShopSlimFast. This omnichannel platform expanded the company’s reach and opened new revenue streams.
Steven didn’t stop there. Recognizing that customers wanted a more personalized experience, he led the development of the SlimFast Together app, which provided users with tools to track their progress and receive customized recommendations. The app became a huge success, amassing over one million downloads in its first year.
Thanks to Steven’s leadership, SlimFast saw a significant increase in digital revenue. From 2016 to 2021, the company’s online sales grew from $2 million to more than $40 million, demonstrating the positive impact of his technological initiatives on the company’s overall success.
Moving to CellCore Biosciences
In 2022, Steven took on the role of Chief Technology Officer at CellCore Biosciences, a company dedicated to improving cellular health through its range of supplements. Although CellCore was already established in health and wellness, he saw opportunities to enhance its technological infrastructure and better serve its customers.
As CTO, Steven has focused on enhancing the company’s digital platforms and streamlining operations. He aims to ensure that CellCore’s systems are user-friendly and capable of delivering valuable insights to customers. By leveraging data analytics, he is working to create a more personalized experience for each customer, similar to what he achieved at SlimFast.
In addition to his work on technology, Steven has strongly emphasized fostering a collaborative work environment at CellCore. He believes encouraging open communication and innovation among teams is key to the company’s growth. He has worked to create an environment where individuals feel empowered to contribute ideas, leading to more creative solutions and improved business outcomes.
Achievements and Recognition
Throughout his career, Steven has earned recognition for his ability to drive growth through digital transformation. At SlimFast, he was instrumental in shifting the company from a traditional retail model to a digital-first business, significantly increasing its online revenue. He is known for his ability to manage large-scale projects and build high-performing teams that thrive in fast-paced environments.
Steven’s work in digital transformation has helped businesses improve their operations, expand their reach, and better connect with their customers. His leadership style has encouraged a culture of growth, and his strategic use of technology has enabled organizations to achieve measurable success.
Leadership Style and Vision
Steven’s leadership style is defined by collaboration, creativity, and a focus on continuous improvement. He encourages his team members to share their ideas and take risks, fostering an environment where innovation is valued. He understands that companies must remain flexible and open to new ideas to stay competitive in today's rapidly evolving business world.
At CellCore, he has worked to build a culture of collaboration where employees from diverse backgrounds work together to solve problems and reach common goals. He believes great things can be accomplished when everyone is aligned and working toward a shared vision.
Balancing Work and Life
While Steven’s career is demanding, he values balancing work and personal life. He makes time for his family and enjoys activities that help him relax and recharge. Golfing and fishing are two of his favorite pastimes, allowing him to unwind and refresh outside his professional responsibilities.
Steven Sarafian has built a successful career by combining his expertise in technology with his business acumen. His work at SlimFast and CellCore has helped both companies embrace digital transformation, enhance customer engagement, and achieve significant growth. He continues positively impacting the businesses he leads, focusing on collaboration, creativity, and personalized customer experiences. As he moves forward, he remains committed to helping companies thrive in an increasingly digital world.
